About Infusion Investments: Infusion Investments is a dynamic and innovative company with diverse subsidiaries operating in various sectors. Our commitment to excellence, creativity, and forward-thinking drives our success in the market. As we continue to expand our portfolio, we are seeking a talented and passionate Brand Designer to join our team and contribute to the visual identity of our brand and subsidiaries.
Job Description: As a Brand Designer at Infusion Investments, you will play a crucial role in shaping and maintaining a consistent visual identity across all our subsidiaries. You will collaborate with cross-functional teams to create compelling and visually appealing designs that resonate with our target audience. The ideal candidate will have a strong portfolio showcasing expertise in brand development, visual storytelling, and a keen eye for detail.
Responsibilities:
- Brand Development:
- Lead the development and evolution of the Infusion Investments brand and its subsidiaries, ensuring alignment with the overall corporate strategy.
- Collaborate with key stakeholders to understand brand objectives, values, and target audience.
- Visual Identity:
- Design and maintain visual elements such as logos, color schemes, typography, and imagery to ensure a cohesive and distinctive brand presence.
- Create style guides and brand manuals to communicate design standards and guidelines across the organization.
- Collaboration:
- Work closely with marketing, product, and communication teams to translate business objectives into visually compelling design concepts.
- Collaborate with external agencies or freelancers for specialized design projects when necessary.
- Subsidiary Support:
- Develop and manage visual identities for each subsidiary under the Infusion Investments umbrella, ensuring a unified brand image.
- Provide design support for subsidiary-specific marketing collateral, websites, and promotional materials.
- Digital and Print Design:
- Create engaging designs for both digital and print platforms, including social media graphics, website elements, brochures, presentations, and other marketing materials.
- Market Research:
- Stay abreast of industry trends, competitor branding, and design innovations to ensure the brand remains relevant and competitive.
Qualifications:
- Bachelor’s degree in Graphic Design, Visual Arts, or a related field.
- Proven experience as a Brand Designer, with a strong portfolio showcasing a range of design projects.
- Proficient in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Strong understanding of branding principles and design trends.
- Excellent communication and collaboration skills.
- Ability to manage multiple projects and meet deadlin